President and CEO
Andrew Friedman was appointed President and CEO in January 2011. Andrew joined RFB&D, now Learning Ally, in January 2009 as its Chief Financial Officer. Later in the year, after leading RFB&D’s finance integration and demonstrating his passion for operational excellence, Andrew was promoted to Chief Operating Officer.
Prior to joining Learning Ally, Andrew was founder and partner of iFOS Publishing/ParentingTeensNetwork, where he raised capital to launch the company and run all operations, also building distribution partnerships with large not-for-profit associations. He was also financial partner and chief financial officer for Rosetta LLC and SimStar Inc., a marketing services agency and professional services company, from 2000 through 2007, where he defined and implemented ongoing corporate strategy and managed the organization’s P&L. In his earlier experience, Andrew took on roles of escalating responsibility with Petersen Publishing Company, where he served as general manager; Primedia Directories Inc., where he served as CFO and director of financial services; and ADP, where he served as finance director. Andrew received his B.S. degree in business administration from Tulane University.